Speed Alert
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LEAD ALERTS FOR ROOFERS, HVAC, PLUMBERS AND OTHER TRADES

Get every quote request on your phone in seconds.

Speed Alert texts you the moment someone asks for a quote, with how serious they are and what to say. You're on the phone before your competitors even notice it in their inbox.

Request a demo See how it works
Your week at a glance
Sample data
Avg. response
0:47
New leads
23
Won
6
Open pipeline
$41.2k
Response time by day (minutes)
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Called back in 0:07Roof leak, Plano
Called back in 0:31Hail damage, Frisco
This hits your phone
now · Speed Alert
New lead HOT · 8/10
Maria G. · roof leak after Tuesday's storm · two-story · wants an inspection this week · Plano
Open with
"Is water coming in now, or are you seeing stains after rain?"
Tap to call
Alert received in 0:04
Script ready · 4 talking points

The first call wins the job.

A customer fills in your quote form at 2:10pm. You're on a job until 4. By the time you call back, they've booked whoever picked up first. The lead arrived at a moment your business wasn't set up to catch.

78%
of buyers go with the first business to respond.
391%
more conversions when you respond within a minute.
100×
more likely to reach a lead at 5 minutes than at 30.

Sources: Lead Connect; Velocify; MIT / InsideSales.com Lead Response Management Study (2007).

See how it works on this page:
HOW IT WORKS

Catch it. Know it. Close it.

Three steps from a form filled in to a job on the calendar. Each one takes something in, does its work, and hands the next step something better.

1
Catch it
Alert, score and script
IN
A customer fills in your quote form, a Facebook or Google lead ad, or your booking page.
WHAT SPEED ALERT DOES
Captures the lead the moment it lands, scores it out of 10 against your services, area and timeline, and writes the call script from their words. It works the same at 2pm or 2am, weekends and holidays included.
OUT
Your phone buzzes within seconds with who they are, how hot they are and what to say. No app to open, no inbox to check. Tap to call.
2
Know it
Claim and escalation
IN
An alert nobody has answered yet.
WHAT SPEED ALERT DOES
Sends it to whoever is free to tap and claim. Re-pings the team and you at 2 minutes, and texts the customer your approved holding message at 5 minutes.
OUT
You know someone is on it, even when you are on a roof. No customer waits in silence.
3
Close it
Pipeline and follow-up
IN
The call, and whatever happens next.
WHAT SPEED ALERT DOES
Tracks every next step on the pipeline, nudges whoever is overdue, and asks you to approve the discounts and dates that need a yes.
OUT
A booked job, and your numbers on the dashboard.
THE CORE

From form to phone call in seconds, with the words ready.

A score with its reasons

Every lead is scored out of 10 against your services, your area and their timeline, so you call the hot ones first.

A script built from what they wrote

An opener, the questions to ask, the answer to "I'm getting a few quotes", and a close. You sound locked in even if your attention is spread, and your newest hire sounds like your best.

One tap to call, one tap to update

Call from the card, then move the lead along the pipeline. Try it on the card.

Try it
Lead · 2:10pm · Website quote form
Maria G.
Roof leak · two-story · Plano, TX
8/10
HOT
+2 phone given+2 roofing repair+2 wants it this week+2 in service area
Job
Roof leak repair
When
This week
Where
Plano, TX
Budget
Not given
THEY WROTE
"Water stain spreading on the upstairs ceiling since Tuesday's storm. Can someone look this week?"
Sample data
AFTER THE FIRST CALL

It keeps the rest of your day in order too.

Today

Open the app to your calls due, overdue follow-ups and new leads, in order.

Call Maria G. (new, 8/10) now
Send quote to Tom P. overdue
Call back Ana L. 3:00pm
Follow up Dev K. Thu

Follow-up engine

No lead sits without a next step. When one goes overdue, you get a nudge.

Send quote · Tom P.1 day overdue
Call back · Ana L.Today 3pm
Follow up · Dev K.Thu

Notes and approvals Try it

The whole story lives on the lead. Tag the owner when a discount, a date or a quote needs a yes.

Called Tue 2:11pm. Wants a quote by Friday. Insurance claim open, adjuster visiting Thursday.
Jake · @Owner she'll sign today for 5% off. Approve?

Lead sources

Leads and wins by channel, so you know which ad dollars come back.

Website form11 leads · 3 won
Facebook lead ads7 leads · 2 won
Google lead forms5 leads · 1 won

Works with what you have

Your current forms and lead ads feed it. Leads can go on to the tools you already use.

Website forms Facebook lead ads Google lead forms Calendly Typeform Slack Your CRM
ROLLING OUT

Added to your plan as each one ships.

Instant email reply Day 1, 3 and 7 follow-ups Missed-call text-back Review requests
WHAT'S INCLUDED Try it

One app instead of a stack of subscriptions.

Tap each tile to add the separate tool you'd need for that job, and watch what the same setup costs elsewhere. Speed Alert does all six.

Separate tools, every month$0/mo
Speed Alert, Founding Build$497/mo

Tap the tiles above to add up what you'd pay elsewhere.

Plus a one-time custom setup. Or compare: all-in-one AI lead platforms start around $2,299/mo. Request a demo

Typical prices for separate tools that cover each job, as of October 2026, before usage fees. Automation tools charge per task, so a busy month or a good ad costs more. Wiring estimates: about $1,500 to connect two or three tools, $4,500+ for four or more, spread over 12 months. Rolling-out features aren't counted until they ship.

GOT A TEAM? IT GROWS WITH YOU

You're on a job. Someone on your team takes it.

Working alone today? Everything above works for one person. Add a crew or an office manager later and the same app routes leads between you.

Try it

Tap to claim: beat Rick to it

The alert goes to the whole team with no customer details. The first tap gets the name, number and script, so two people never call the same customer. Rick is quick.

Try it

Nothing slips through

If nobody claims a lead, it escalates on a clock you set. Drag the slider, or watch it play.

0:00
Team alerted
New lead, 8/10. Tap to claim.
0:002:005:00Day 1
  1. 0:00
    Alert to the team, with score and script
  2. 2:00
    Nobody claimed it: re-ping the team and the owner
  3. 5:00
    Customer gets your approved text: "We got your request. Jake will call you shortly."
  4. Day 1
    Still open? It goes on the owner's Today list

Every message to a customer is written with you, in your voice, and approved before it goes live.

FOR OWNERS WITH A CREW

See every lead, every rep, every next step.

You see the whole board; each rep sees their own. When a rep's follow-up goes overdue, they get a nudge, then you do.

New 2
Maria G. 8/10
Roof leak, Plano
$9,800 JR
Claimed 0:07 ago
Chris B. 5/10
Gutter guards, Allen
$1,900 DM
Call within 5 min
Contacted 2
Tom P. 7/10
Hail damage, Frisco
$14,200 RT
Send quote · 1 day overdue
Ana L. 6/10
Re-roof estimate, McKinney
$11,500 JR
Call back today 3pm
Quoted 2
Dev K. 9/10
Storm repair, Plano
$7,400 DM
Follow up Thu
Rosa T. 4/10
Skylight leak, Richardson
$2,300 RT
Follow up Fri
Won 1
Sam W. 8/10
Full replacement, Frisco
$18,600 JR
Booked for Mon
Lost 1
Lee H. 3/10
Price shopping, Dallas
$3,100 DM
Went with cheaper quote
Sample data

Team leaderboard

Fastest response, most contacted, most won. A little competition goes a long way.

1 Jake R. 0:21 3 won
2 Dana M. 0:44 2 won
3 Rick T. 1:12 1 won

Approvals in one tap Try it

Reps tag you when a discount, a date or a quote needs your yes. You approve from the alert.

Dana · @Owner can I book Rosa for Saturday? That's overtime.
PRICING FOUNDING BUILD

Built with 20 businesses first.

We're custom-developing Speed Alert with our first 20 businesses. Every one of them gets the full build, made around how they sell.

Speed Alert

Founding Build · Available now
$497 /month, plus a one-time custom setup

Founding price locked for as long as you're subscribed.

Instant lead alert, tap to call
Lead score and AI call script
Home dashboard
Pipeline board
Follow-up engine and Today list
Notes and one-tap approvals
Lead sources and leaderboard
3 team seats included, tap to claim
Escalation timeline
Integrations: Slack, your CRM
New features as they ship
First access to Midas
Need extra seats? $49/mo each, volume pricing upon request.
Need something that isn't there? Ask on the call for custom features.
Request a demo

Midas

Waitlist

An AI voice agent that calls every new lead within 60 seconds, qualifies them, and books the job into your calendar.

0:58 · outbound call
"Hi Maria, this is the assistant for Summit Roofing. I can get someone out to look at that leak tomorrow at 9 or 1. Which suits you?"

Open to Speed Alert clients first, by invitation.

Robert Macbeth (right) with Mike from ManyChat
Me (right) with Mike from ManyChat
WHO BUILDS IT

Built by someone who's done this since 2017.

I'm Robert Macbeth. I've been building lead automation for businesses since 2017, back when an alert like this had to be stitched together by hand across $1,000+ worth of softwares, before Facebook even had lead forms.

I was one of ManyChat's Educators and launched its Spanish-speaking market. By the end of 2020, a big share of the chatbot agencies ManyChat listed were run by my students.

Setup is one call. You tell me how you sell, what you charge and what customers ask, and I build your app around it.

Alchemical Bot

Questions owners ask

Do I have to change my website or software?

No. Speed Alert connects to the forms and lead ads you already have. Your customers see nothing different.

I work alone. Is this too much for me?

No. The alert, score, script, Today list and follow-ups are built for one person. The team features stay out of your way until you add someone.

Will my customers get messages from a robot?

Only the holding text, and only if nobody claims the lead in time. We write it together in your voice, you approve it, and you can switch it off.

Why is it a custom build?

We are custom-developing Speed Alert with our first 20 businesses, so each one is set up around how that business actually sells.

What does it cost?

A one-time custom setup, scoped on the demo call so you know the number before you decide, then $497 a month with 3 team seats. Extra seats are $49 a month each, with volume pricing available upon request. The founding price stays locked while you are subscribed.

Can I cancel?

Monthly plans cancel any time and run to the end of the month you paid for. Annual plans are refundable within the first 30 days, then run for the year. Setup fees are not refundable.

How long does setup take?

Your app is live within 10 business days. Setup is one call where you walk me through how you sell. I build the rest.

Be the first call, every time.

Book a 20-minute demo. I'll show you the app with a lead from a business like yours, and we'll work out whether it fits.

Request a demo

Founding builds are limited to 20 businesses.